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Books to read if you're planning a vacation in "Commerce", sorted by average review score:

E-Business and ERP: Transforming the Enterprise
Published in Hardcover by John Wiley & Sons (July, 2000)
Authors: Grant Norris, James R. Hurley, Kenneth M. Hartley, John R. Dunleavy, John D. Balls, and John Dunleavy
Average review score:

Project Management ....He gets it!!
He fully understands the relationship between collaborative technology as it relates to project management in a large enterprise environment.

As he so well points out... "the speed which one implements technology relating to process management in order to accomplish large tasks" will differentiate success from failure. This is a "must read" for senior management if they wish to survive in a complex "project management", collaboration /Internet environment. How to utilize technology to accomplish this is the key!!

A great resource for management.

Project Management ....He gets it!!
Mr. Shield clearly gets it!!".

He fully understands the relationship between collaborative technology as it relates to project management in a large enterprise environment.

As he so well points out... "the speed which one implements technology relating to process management in order to accomplish large tasks" will differentiate success from failure. This is a "must read" for senior management if they wish to survive in a complex "project management", collaboration /Internet environment. How to utilize technology to accomplish this is the key!!

A great resource for management.

Both/And -- Not Either/Or
An excellent overview of a very complex and timely subject. I especially liked the ERP/E-Business Matrix and the discussion of regions, companies and assumptions underlying it. I found the discussion of "adaptive" vs. "disruptive" changes helpful and insightful. Very concise and to-the-point, a quick & easy read, but one which should be internalized over a longer period of time. Covered a lot of ground in less than 200 pages. Overall, an excellent addition to my bookshelf.

Would, however, have liked to see a bibliography & some footnotes for the statistics cited


Online Competitive Intelligence : Increase Your Profits Using Cyber-Intelligence
Published in Paperback by Facts on Demand Pr (June, 1999)
Authors: Helen Burwell, Carl R. Ernst, and Michael Sankey
Average review score:

Burwell Coasting on Her Laurels?
Helen Burwell does have credibility, given her credentials, but I have to admit that I was REALLY disappointed -- in reviewing recommended sites, I found myself often wondering why a site was included in a particular section, or why it was included at all, and why some wonderful sites weren't mentioned period. Perhaps this would be a useful starting point for a beginner, but if you consider yourself an experienced researcher, you'll do better to rely on your own set of bookmarks.

How to analyze and monitor a competitor's strategies
In Online Competitive Intelligence, Helen Burwell shows how to analyze and monitor a competitor's decision-making and strategies through the resources of the Internet. How to utilize the Internet to target new and emerging markets, anticipate industry changes and trends, price new products and bring them to market, even how to save money and time thereby improving corporate productivity. This compendium of hundreds of free (and often relatively unknown) Internet sites will enhance any corporate manager's ability to perform timely and reliable online research and ought to be required reading for those corporate managers, planners, and marketers relatively unfamiliar with the informational wealth and powerful research tool that lies within their computer's access to the Internet.

Many Short-Cuts and Tips for Better On-Line Intelligence
This helpful guide was revised in May 2000, and should be a regular resource for those with questions about competitors. The book is intended to help those who don't keep up with the topic regularly learn about the information tools available, to add new sources of information for those who are active in this area, and to improve the use of familiar tools by employing them differently and better. The book contains over 1500 bookmark references. You can also access these on-line at the author's Web site.

To me, the best aspect of this book was the suggested structuring of many standard competitive intelligence searches and reports. Ms. Burwell starts with the question, shows you what a report should contain, and details how to get the information. A typical question would be: What is company X doing in the following area?

With the outlines in this book, virtually anyone can use this book to create helpful information. If you are a small company or don't have a competitive intelligence unit, people in your company can use this book to get you the information you need in a timely and cost-effective way.

Another strength of this book can be found in the warnings throughout about when to be cautious in accessing or using information. These come from Ms. Burwell's many years of experience and will save you mistakes. For example, free information often isn't as good or as fast as information you pay for. Also, CD ROMs often provide more data at a lower price than on-line paid services do.

Another strength was help in evaluating the information you find. As we all know, the Internet is full of incorrect and misleading information. This adds a lot of value for the neophyte.

I was pleased to see that there were sections to help you probe anonymously, and how to use foreign resources in other than English.

Since much of what goes on here can come close to the line legally, lawyers will be glad to know that there are many warnings of when to consult counsel before acting.

You will also find helpful suggestions for keeping the information up-to-date where you have tracking needs. The suggestions for managing bookmarks was particularly helpful to me.

Having followed the competitive intelligence profession since 1974, I was pleasantly surprised to see the many resources now available. There are far more listed here than the professionals we hire typically use, or our internal staff can locate. As a result, I plan to reorganize how we acquire this information for our management consutling clients.

Before deciding how much competitive intelligence you need, check this book out. It may increase the amount of activity that you want to do, as you develop a better sense of what is possible.

After you have finished reading and applying this book, I suggest you also do some counterintelligence and learn what can be gleaned about your company using the same techniques. Chances are that you need to tighten up in some areas.

Keep ahead of the competition offensively and defensively!


Strategies for Web Hosting and Managed Services
Published in Paperback by John Wiley & Sons (15 November, 2001)
Author: Doug Kaye
Average review score:

WOW ! Get this book!
Don't listen to the guy who rated this book 2 out of 5 stars. He bought the book for the wrong reasons. If you are looking to learn what it takes to get a company to host your web site(s), this is the book for you. If you don't truly understand what it takes to set up a large web site, this book is a MUST read!

Doug covers everything. The first half of the book is about the different types of web hosts (shared, dedicated, co-location), and managed service providers (the people who can help you with whatever you might need to get done.) He tells you everything about the relationships between the managed service providers and the web hosts that you would have never known otherwise. He practically holds your hand and gives advice as to how you should select your hosting solution.

The second half of the book is where I truly believe the book really shines. Doug gets into Service Level Agreements which is absolutely critical when selecting a web host. He then talks about traffic models and how you should evaluate your site based on its projected traffic, bandwidth and so on. This is critical if you are planning a site, as it gives you a true sense for what's realistic, how many visitors translates into what types of servers and so forth.

Next Doug covers Web-Site Architectures and shows you the various models you will probably want to consider when initially setting up your site. He even goes into content caching, connectivity practices, storage, Backup and Recovery, Security and so forth.

I would have been lost and made so many mistakes without having read this book front to back. It is written well and is easy to understand!

I give this book an A+ as it is one of the top two technical books I've read. And don't take technical the wrong way. It is written in layman's terms, so anyone who feels comfortable with the Internet could pick this book up and understand exactly what Doug is talking about!

Great overview of the Hosting Industry and sourcing process.
As someone whom is very actively involved in the Internet and hosting industry, I have experienced first hand the difficulty in the Hosting Provider selection process, either as a consultant to clients or as an observer to an organization's dilemma. This book should prove to be a valuable resource for enterprises hoping to understand and navigate this complex industry and as well as prepare them for the some of the changes it is currently undergoing.

Any IT decision-maker whom is responsible for mapping out a web-hosting strategy would be well served to spend the time to read this well written book.

Although the focus of the book seems to be from that of a prospective client of a Hosting Provider, this book should also prove to valuable to those Hosting Providers, providing an external but otherwise legitimate insight into the industry and some of the areas where service providers could improve their service offerings.

A definite read, or at least a quick perusal, for those who are sourcing a Hosting Provider or hoping to better manage a current Hosting Provider relationship.

For Customers and Providers
Although the book's description states that it is intended for web hosting customers I found it to be invaluable for both customers and providers.

The first two chapters are clearly intended for hosting and services customers. They form an executive summary of what is to follow. Chapters 3 though 6 discuss various hosting and service options, While these, too, are written for prospective services customers I hope service providers will also take the time to read Mr. Kaye's assessment of service offerings. Where customers will get an understanding of the strengths and weaknesses of each alternative, service providers will see themselves in a mirror. The providers that want to rise to the top will spot opportunities to differentiate their services.

In a similar manner, the chapters on outsourcing, risk management and SLAs are intended for customers. However, service providers will gain much from reading these chapters because Mr. Kaye points out the many shortcomings in ISP/MSP services and business practices. Aggressive service providers will address those issues to attain competitive advantage. Customers who read these chapters, on the other hand, will have powerful negotiating advantages.

While I am not sure that the ten chapters on technologies and tools fit within the book's theme I learned a lot from them. I'm an IT consultant, but my primary skills and knowledge are IT operations, service level management and process improvement. The information in the final ten chapters got me quickly up to speed in the web technical infrastructure and related tools, but I doubt that the business decision makers, to whom the first part of this book caters, will find them interesting.

Overall this book is a valuable resource to both customers and providers. The strongest part in my opinion addresses service level agreements and vendor management. It stands out for sorting out the complex array of outsourcing and service alternatives, thus supporting sound business decisions. The web site and discussion forum that supports this book (the URL is provided in the book) increase the value because the material will never be out of date and you can pose questions directly to the author.


The Visual Learner's Guide to Managing Web Projects
Published in Paperback by Visibooks, LLC (01 February, 2001)
Author: Chris Charuhas
Average review score:

Introduction to In-house web site building:
If you are planning to manage to build your small business web site with the help of your own staff, this may be the first book for the introduction to the subject. It may be the last if you decide not to get involved. There are lots of pictures, drawings, tables, windows in this book and very brief information is written down, definitely a visual book. There are base data given for the time to be allocated, costs involved and the description of core personnel for the in-house web building team. Team building and decision-making strategies are examined briefly. Major web building and graphics programs are compared. There is also a training program proposed for a green in-house web building team. An introductory web site plan and its implementation process is briefly explained. Some 30 odd pages are also spared for an in-house mock web project scenario that adds nothing to the content of the book but repetitions with half-empty pages. You may just skim through this book in order to have some vague idea about your in-house web site building project for your company. If you decide to proceed with the idea, you definitely need to look for other competent sources that cover this subject.

Finally, clear HTML recipes with explanations!
Finally, an HTML workbook that is clear, fun and eminently useful for people who not only want to learn the code, but to understand WHY the tag creates the look. After working with HTML editors and page creating programs, and becoming very frustrated because these programs don't always do what I want, I thought it would be fun to try to create a web site that looks sophisticated and learn the language at the same time. Well, I did it following the step-by-step instructions of this wonderful book. Each section has a minimum of text, clear examples, short exercises and quiz questions to reassure you that you actually know what you're doing, and it's all so simple! Anyone with interest and a little patience can easily create a well-designed web site with tables, graphics, and even forms. Useful additional files are freely available on the Visibooks web site. I recommend this book to the novice as well as the more experienced web page designer-to anyone interested in mastering the basics of HTML while understanding what they're doing!

Great resource for new and experienced development teams
I found this book a great resource for communicating with clients that have no clue about IT development as well as a refresher in the right way to plan and execute website developmnet that is often rushed and overlooked.

It is a good reminder of how to alter one's language when working with non-technical clients as well as explain what to expect. It gives an easy to understand overview of the steps in the process to create a website so that everyone is on the same page (no pun intended).

It is well worth having in one's library!


1998 Photographer's Market : 2,000 Places to Sell Your Photographs (Annual)
Published in Paperback by Writers Digest Books (September, 1997)
Authors: Michael Willins, Alice P. Buening, and Barbara Kuroff
Average review score:

Great reference for any photographer's library.
This book is a wonderful reference for beginning and experienced photographers alike. Anyone wishing to make money from his/her photography needs this book. In addition to the staggering list of markets and individual sources, this book covers basics such as copyright law, license types, taxes, etc...

Although it's not a novel, I have, on occasion found myself reading each entry page by page. It's almost a lesson in itself on what to expect from a given market, and how to approach it. An indispensable tool.

Want to make some cash with your photography? Start here!

1997 Photographer's Market : Where & How to Sell Your Photog
This is an excellent book for a photographer trying to break into the marketplace! I found many leads and opportunites that I never would have thought about. I was sending my photos to magazines for free - now I check the magazine write up in this book to see what the magazine may pay. I am now an informed photographer!

Not just a list of publications...
This book has some really detailed how-to information for those submitting their photographs to various kinds of publications and organizations.

You could probably live without a copy, but not if your goal is to make a living as a photographer.


e-Loyalty: How to Keep Customers Coming Back to Your Website
Published in Hardcover by HarperBusiness (15 January, 2000)
Author: Ellen Reid Smith
Average review score:

Remarkable light on the substance; disappointing purchase
I read a number of the reviews here and was quite excited to read this book when it came in the mail. Much to my chagrin, the material was very light and pretty much common sense. There were no great insights and a remarkable lack of specific examples. The author discusses her suggestions in generalities, but does not support those suggestions with specific examples forcing the reader to long for clarification on exactly what she is trying to recommend. All in all, a disappointing purchase. This book may have been great in 2000, but today is obsolete.

This book gave me a plan for designing customer retention
I heard Ms. Smith at a conference and bought her book to get more details on her 7 steps to designing an e-loyalty strategy. The book throughly explains her 7 steps with tons of examples, some of which were really funny (I love humor in a business book). I designed and implemented a customer retention program based on the book and our customer return rate has really soared. Both the customer communications and reward ideas were key in raising our page view and purchase rates. It's a great book for businesses with websites that aren't successful, or for anyone implementing a customer retention program online.

A great primer for Loyalty
I consult for clients in ebusiness strategy and one of my clients was interested in using a loyalty program to retain clients. With little time on my hands, I needed to become an expert on Loyalty and Ellen's book was the best primer I could find. As a resource, her book provides a great foundation for what loyalty is about, the theory, and the how-to-approach for building a loyalty program. I may be a quick study, but I credit Ellen's book with giving me the knowledge that I needed to be credible with the client in our first meeting. With all the confusion out there about loyalty, and the misperception that everyone has about loyalty=points program, I believe Ellen's is the right book to set you on the right path


How to Write A .com Business Plan: The Internet Entrepreneur's Guide to Everything You Need to Know About Business Plans and Financing Options
Published in Paperback by McGraw-Hill Trade (20 November, 2000)
Author: Joanne Eglash
Average review score:

Bueno pero pudo ser mejor
Este libro explica bastante bien el proceso de creacion de un Bussines Plan. Detallando cada una de las fases del proceso de creacion con ejemplos del mismo. Para una persona que necesita escribir su primer bussines plan esta libro es la guia perfecta para ello.

Excellent guide for starting up an e-company
Having been through the wringer, and witnessed several friends try to do the same, I feel that this book covers the necessary steps for starting, and continuing, a successful e-company. Having a good checklist is essential, doing it with a good sense of humor is always a plus. The interviews brought the material to life where normal examples would have been boring. Nicely done.

Excellent Basic How-to-get-started book
This is not one of those dry books where you are immediately lost after the first page. This is an excellent resource for beginners like myself, who are thinking about starting a dot com and don't have the foggiest idea about how to go about it. Ms. Eglash has researched the sites and subject for you, giving you a head start on the process. There is also some practical advise from real people who have been there already. I look forward to a follow-up book.


Bertrand Meyer's .NET Training Course
Published in Paperback by Prentice Hall PTR (13 June, 2001)
Author: Bertrand Meyer
Average review score:

Not as good as I expected
I already had a bit of knowledge about the new .NET framework, having attended a one day MS seminar and done some reading on my own. Based on the course description and the reviews, I got Dr. Meyer's course hoping for a deeper look at how it all worked.

That information was probably there, though not in the depth that I expected. And with all due respect to Dr. Meyer, I found that his voice put me to sleep -- a remarkable monotone that fit perfectly with a very intelligent college-professor type, but was not at all conducive to presenting this material. I had to work extremely hard just to keep listening. It also seemed to move much too slowly for me -- with lots of repitition, including repeated plugs for the Eiffel language, one of Dr. Meyer's own creations. I found that quite distracting.

On the other hand, the material is accurate and presented in a very organized, methodical way. Just didn't fit my learning style, I guess.

Great lectures on how and why .NET fits together
I highly recommend viewing this set of lectures if you're interested in learning about .NET. Dr. Meyer has a sweeping knowledge of computer science, both theoretical and applied. He brings all this experience to bear as he clearly explains the pieces of .NET, the theory behind the pieces, some of the business and political judgements that went into .NET, and some of the issues you'll encounter as you actually begin developing for the .NET framework. On the other hand, the series flies by some of these pieces, particularly ASP+ and ADO+, giving little insight into how to begin developing with these pieces. Although the videos appear within a web page, there is little integration between the videos and the few associated examples, and no integration for getting you started programming. The series would be nearly as valuable if it just appeared as a video, on tape or DVD. It's the value of the lectures that makes the series worth buying and viewing.

Great
The book is of litle help, but the video is superb. Dr. Meyer is really a great comunicator and knows what he is talking about. The course isn't intended for those looking for technical details, but as an overall picture it is clear, complete and very enjoyable to follow.


Short Tails And Treats From Three Dog Bakery
Published in Paperback by Andrews McMeel Publishing (October, 1996)
Author: Dye
Average review score:

What an inspirational story!
I really liked this book and have read it twice. Some parts of it were humorous. In short, I recommend this book to all dog lovers and owners!

Short Tails and Treats from Three Dog Bakery
This is one of the most intersting books I have ever read. It is funny, entertaining, and educational. It provides wonderful insight into the world of starting a business that you love. It discusses all of the hard work, and all of the rewards that accompany it. Additionally, this book was absolutely hilarious. I loved the stories about the three dogs. I have not tried the recipes yet, but they look great.

Dogs + Treats = Business Success
This book is a quick read that held my interest from beginning to end. It's funny and has it's own unique charm. More importantly, however, is the business angle that is interwoven throughout the "tale" (the author's pun, not mine!). This is the story of two guys and their three dogs who started a company on a shoestring and have grown it to a good-sized company. I bought a second copy to give to my brother, as inspiration, who is now starting his third entrepreneurial endeavor. I can't think of a reason why readers and their doggies would not immenseley enjoy this book. I rank this book 5 stars.


E-Learning: Strategies for Delivering Knowledge in the Digital Age
Published in Digital by McGraw-Hill ()
Author: Marc J. Rosenberg
Average review score:

good overview and introduction to elearning
The author brings a good overview and sense of sincere understanding to the elearning space. The book does any excellent job of arming the internal champion of elearning with the data required to show the executive team the importance, value and return on investment.

Knowledge Management = Learning Organization 2K
Marc Rosenberg is the Peter Senge of Knowledge Management. He builds on the key aspects that Senge acknowledges as key competitive aspects of organizations that need to learn, adapt, and stay solvent. He starts from identifying the difference between instruction vs information and the fact that so many times organizations get caught up in the "who" and the "how" instead of the "what" and the "why." For any trainer this book was interesting from the standpoint of how he defines different levels of knowledge. There are some key graphics and useful charts that help one grasp the complexity of e-learning. I started reading and thought it would be more about on-line learning, but he really took it much broader quickly. On-line learning is only a drop in the bucket of uses for the intranet. As much as we have out there he points out that there is much more to be saturated. Technology is a useful modality that can complement and enhance existing training. There was no threat to the training industry in his book. Training is still essential--but it needs to accomidate the information age and be much more timely, flexible, relevant. The one criticism I have is the fact that he doesn't address the fact that some people still need to have the classroom experience. There is the framework that you can increase aquisition of information, but if some of the psychological aspects of employee needs are not met--you get a drop in productivity, employee satisfaction and employee retention. There is still a lot to debate but he makes a compeling case regarding e-learning and knowledge management.

Packed With Knowledge!
Author Marc Rosenberg provides one of the first books devoted to strategies for developing organization-wide, online learning. He goes beyond the obvious technological challenges of Web-based training to explain that technology and content are meaningless without a culture of learning. But creating this culture means confronting dramatic strategic, organizational and political issues. In this roadmap for building and sustaining a learning culture, Rosenberg offers an essential balance between the structure of e-learning (design and technology issues) and its implementation (acceptance and support issues). His book is an impassioned wake-up call to all executives who are concerned about the future of their organizations. To begin building your company’s culture of learning, ... arm yourself with this practical, yet philosophical, manual — a weapon for professionals on the front lines of the revolution in workspace learning.


Related Vacation Book Subjects: Texas
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